The Team
Leadership
Canny Capital is led by a principal with a passion for Arizona business and extensive transaction experience alongside operators who have built businesses from the ground up and understand what it means to be responsible stewards of something someone else has built.
Founder & Managing Partner
Ethan Canny
A Phoenix native, Ethan brings experience in healthcare private equity and public accounting, where he has worked closely with business owners of all sizes to structure transactions and provide comprehensive financial guidance.
He knows that behind every business is a story, a team, and a community that depends on getting the transition right. Ethan is based in Phoenix and focuses exclusively on Arizona's business ecosystem, maintaining deep relationships with owners, advisors, and local operators across the state.
A longtime student of philosophy, economics, and competitive strategy - drawing early inspiration from thinkers like Warren Buffett and Adam Smith - Ethan approaches investing with a focus on durability, aligned incentives, and long-term stewardship.
Who Ethan Works With
Our Operator & Advisor Network
Ethan partners with local professionals across key disciplines to ensure every acquisition and transition is supported by deep functional expertise in Arizona.
Operations Leaders
Local operators who have managed P&Ls, built teams, and scaled service businesses across Arizona.
M&A Professionals
Local deal professionals with deep experience in lower middle market transactions, due diligence, and structuring.
Financial Advisors
Local CPAs, CFOs, and financial consultants focused on valuation, tax planning, and financial modeling.
Legal Counsel
Local M&A attorneys experienced in purchase agreements, entity structuring, and post-close integration.
Industry Specialists
Local domain experts in home services, commercial maintenance, healthcare-adjacent services, and specialty trades.
HR & Talent Partners
Local HR professionals who support workforce transitions, culture integration, and talent retention.
Marketing & Growth
Local growth strategists who help acquired businesses modernize go-to-market and customer acquisition.
Commercial Real Estate
Local real estate professionals with deep Arizona market knowledge, lease negotiation, and facility planning.
Arizona Grounded
Leadership decisions are made locally, with direct market context from Phoenix and across the state.
Desert Market Dynamics
Arizona climate patterns and growth corridors shape resilient demand for essential service businesses.
Long-Horizon Stewardship
The team prioritizes preserving founder legacies while building durable operations for the next generation.
What Drives Us
Built on Character
Integrity First
We do what we say. Our handshake means something. Deals that require compromising our character simply don't happen.
Genuine Curiosity
We love learning about businesses, industries, and the people who built them. That curiosity makes us better partners.
Accountability
We hold ourselves to high standards and expect the same from our partners. No excuses—just execution.
Community Roots
Arizona is home. We invest here because we live here, and because we believe in the state's future.

